Impact of E-Commerce on the Income of Rural Farmers in the Fergana Region

Abstract

This study investigates the impact of e-commerce adoption on the income levels of rural farmers in the Fergana region of Uzbekistan. Through surveys and interviews with local farmers and agricultural cooperatives, the research evaluates how digital platforms influence market access, price transparency, and sales volume. The findings reveal a positive correlation between e-commerce participation and income growth, although challenges such as low digital literacy and logistical issues persist. The paper concludes with policy recommendations to enhance rural digital inclusion.